Corporate Design Gastronomie – Gebäude Fräulein Wagner

Corporate Design for the restaurant Fräulein Wagner in Munich

Visual Identity for the Restaurant with a Distinctive Brand Presence

Fräulein Wagner is the dining venue of Hotel Augustin, at Munich's Theresienhöhe. For the restaurant Fräulein Wagner, Designliga developed a corporate design for the reopening at Munich's Theresienhöhe. The goal was a distinctive visual presence that clearly communicates the house's stance while fitting harmoniously into the context of Hotel Augustin. Typography, color scheme, and graphic elements create a calm, contemporary identity with recognition value. The corporate design supports the positioning as an open, accessible restaurant and forms the design basis for all communication media—from space to brand.

Corporate Design Gastronomie – Logo Detail Fräulein Wagner Corporate Design Gastronomie – Logo Detail Fräulein Wagner
Detail view of the logo as part of the newly developed gastronomy branding for the restaurant Fräulein Wagner.
Corporate Design Gastronomie – Screendesign Fräulein Wagner Corporate Design Gastronomie – Screendesign Fräulein Wagner
Website screen design for Fräulein Wagner – application of the developed corporate design within the digital brand presence.
Corporate Design Gastronomie – Illustrationen Fräulein Wagner Corporate Design Gastronomie – Illustrationen Fräulein Wagner
Illustrations as animated design elements of the menu – corporate design and gastronomy branding for the restaurant Fräulein Wagner.
Corporate Design Gastronomie – Interior Mood Fräulein Wagner Corporate Design Gastronomie – Interior Mood Fräulein Wagner
Interior design of the restaurant Fräulein Wagner – spatial translation of the corporate design in gastronomy.
Corporate Design Gastronomie – Interior Mood Fräulein Wagner Corporate Design Gastronomie – Interior Mood Fräulein Wagner
Interior atmosphere of the restaurant Fräulein Wagner as part of the holistic corporate design and its spatial brand impact.
Corporate Design Gastronomie – Interior Detail Fräulein Wagner Corporate Design Gastronomie – Interior Detail Fräulein Wagner
Detail view of the tables in the restaurant Fräulein Wagner as part of the interior design and corporate design.
Corporate Design Gastronomie – Restaurant Interior Fräulein Wagner Corporate Design Gastronomie – Restaurant Interior Fräulein Wagner
Interior fit-out of the restaurant Fräulein Wagner – corporate design and interior design for gastronomy as a holistic brand concept.
Corporate Design Gastronomie – Postkarte Fräulein Wagner Corporate Design Gastronomie – Postkarte Fräulein Wagner
Postcard as a print medium within the developed corporate design for the restaurant Fräulein Wagner.
Corporate Design Gastronomie – Stempel Fräulein Wagner Corporate Design Gastronomie – Stempel Fräulein Wagner
Stamp as an analogue application within the corporate design of Fräulein Wagner.
Corporate Design Gastronomie – Geschäftsausstattung Fräulein Wagner Corporate Design Gastronomie – Geschäftsausstattung Fräulein Wagner
Business stationery of the restaurant Fräulein Wagner – corporate design applications for a consistent brand presence.
Corporate Design Gastronomie – Menükarte Fräulein Wagner Corporate Design Gastronomie – Menükarte Fräulein Wagner
Menükarte als Printanwendung des Corporate Designs für das Restaurant Fräulein Wagner.
Corporate Design Gastronomie – Bierdeckel Fräulein Wagner Corporate Design Gastronomie – Bierdeckel Fräulein Wagner
Analog brand applications for gastronomy – illustrations and materials as part of the corporate design of Fräulein Wagner.

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